Blogpost 1: R O Y G B I V

 Red. Orange. Yellow. Green. Blue. Indigo. Violet. These were the 7 colors that first became familiar to the eyes of a preschool child with the use of the ever-famous rainbow figure. At first it may seem odd that such object can be multicolored, but after every rain, the rainbow becomes a reality to one’s eyes. But did you know that a rainbow does not actually have 7 colors? In the article READ THE RAINBOW: 'ROY G. BIV' PUTS NEW SPIN ON COLOR WHEEL written by NPR Staff, Jude Stewart indicated that the 7 colors of the rainbow just so happened in an instant. When Sir Isaac Newton discovered the color wheel, he had to make up 7 random colors in order to fit the musical scale.

 In 1666, the first color wheel was discovered by Sir Isaac Newton which gave emphasis on the 3 primary colors of red, yellow and blue. Once 2 of the primary colors are combined, secondary colors of orange, violet and green will be formed. Lastly, combination of a primary color and a secondary color results to any of the tertiary colors of red-orange, red-violet, yellow-orange, yellow-green, blue-violet and blue-green. From then on, different debates with regards to the variation of colors took place and the one with the higher number of correct color sequence was given recognition. As indicated by Jill Morton, author of COLOR MATTERS, colors must also have that sense of harmony. Compared to us humans, we must have that sense of belonging in a certain group so as to add life to the party. That goes the same with colors, in order to appear pleasant to the eyes of one’s surroundings, perfect combination must take place at all times.

 Have you ever wondered why we tend to see different colors around us and how it affects our perception of things that happen every single moment? According to Jill Morton’s WHY COLOR MATTERS, colors have a big effect on how people choose the things that they purchase from a store. The ones that involve more details of color are the ones to be sold out first. While the ones that have the fewer amounts of colors becomes 2^nd choice thus taking a longer period of time before it is consumed. Another observation is that colors affect how appetizing food can be. A good example for that would be the made-up color for ketchup because one may think that it has been naturally red. But when a ketchup brand in the US conducted a study about changing its color, the result concluded that adults rejected the idea of altering the ketchup’s color. On the other hand, children enjoyed playing with green ketchup.

 Colors give us a natural perspective of things, which makes us quite conservative of how objects should be. Going back to the first article, there are actually a lot of fun facts from studying colors. One is with the wrong assumption of scientists with the color of the universe. They thought that it was turquoise, but then after numerous recalculations, they arrived with the plain color of beige. Another one is with the ridiculous idea of the British empire of painting their warship pink so as to blend with the sky's color at dusk. Not everybody has the same outlook towards color usage. Some may like vivid and colorful displays, while some prefer the simple ones. Tradition tells us to stick with certain color motifs for certain occasions. Even our brain rejects certain color schemes that does not seem to work at all.

We have our own LIFE.

We have our own STYLE.

We have our own ROYGBIV.